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Sectors we specialise in

We help B2B companies raise visibility, showcase credibility and generate qualified leads. We specialise in quickly grasping complex technologies, products and services and translating them into compelling marketing messages and campaigns that set you apart from your competitors.

From start-ups breaking new ground, to firms with roots stretching back decades and businesses harnessing talent from across the UK and beyond, we make a real difference. And we’ll inject the same energy, commitment, strategic know-how and creative flair into every business we work with. We specialise in a range of sectors including:

  • Manufacturing and engineering
  • Healthcare and life sciences
  • Technology and innovation
  • Professional and specialist services
  • Funded projects and public sector

View all of our B2B clients here and find out how we have helped businesses like these succeed in their marketing by visiting our case study section.

Manufacturing and engineering

Manufacturing and engineering

Healthcare and life sciences

Healthcare and life sciences

Technology and innovation

Technology and innovation

Professional services

Professional services

Funded and public sector

Funded and public sector

1. Manufacturing and engineering

The UK may be seen as a service sector economy. But we know that across the land, companies are creating products and processes which can have a global impact. We work with these firms, from blossoming SMEs to powerhouses steeped in history, to ensure their great ideas get out of the workshop and into the minds of their customers.

2. Healthcare and life sciences

Innovation. World-class research. Cutting-edge products. These are exciting times for the healthcare and life sciences sectors. And we’ve worked with businesses at the cutting edge of this sector – and helped them reach even greater heights, regionally, nationally and internationally.

3. Technology and innovation

We work with firms who are leading from the front, who see research and development as an essential part of their DNA and who embrace the challenges of a changing world. We push our clients – from firms developing new renewable energy technology to companies changing the face of automotive electronics – into the national and international arenas. Using our experience, we translate their complex ideas into a language customers will understand.

4. Professional services

Trust is at the core of professional services. Whether you’re a law firm, accountancy practice, business adviser or asset manager, your clients’ confidence in you is all-important. We’re experts in building this trust, through strategic marketing, public relations, branding and design. And the wide range of clients we’ve worked for have trusted us to do just that.

5. Funded and public sector

We appreciate the level of responsibility and accountability placed on funded and public sector organisations. Our strategy-driven marketing adds value where possible and ensures our clients in this area are continually performing in the best interests of those they are accountable to: positioning them as organisations the public can trust.

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Further Information

Who We Are

We are Horizonworks - the B2B marketing specialists focussed on working with B2B companies from strategy to delivery.

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Clients

Look at some of the B2B companies that we have guided through their marketing journey.

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Testimonials

Find out what our clients think of our strategy-led approach and working with the B2B marketing specialists.

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