IN PR & SOCIAL MEDIA
At Horizonworks our PR and Social Media strategies are frequently integrated within our marketing strategies. With proven tools, tactics and measurements our effective B2B PR provides a valuable resource for relevant media and key influencers.
We specialise in generating quality leads that will reach relevant audiences – those whose interests are closest aligned to your brand. We will look at developing new and relevant content, developing relationships with key media, growing your social media following or creating targeted thought leadership campaigns.
Our content is targeted and always produces measurable results such as qualified sales leads or increase in web traffic. We will stay on top of the industries that you are involved in too, so we can tailor content that remains at the forefront of your sector.
Our PR services include the following:
- PR strategy and planning
- Press releases for regional publications
- Press releases for trade publications
- PR aimed at networks
- Media list generation
- Forward features – targeting relevant publications
- Media relations – building contacts with journalists
- Securing interviews
- Securing thought leadership/comment pieces
- Writing thought leadership pieces/advice for trade press – in the style/tone of the publication
- Identification/analysis of awards opportunities, onferences and exhibitions
- Press pack generation
- Organising and managing photoshoots
- Briefing for interviews
- Managing press at events
- Operating as in house press office
- Managing press calls/press conferences
- Identification and organising speaking opportunities
- Reputation management
- PR consultancy/advice
- Crisis communications
- Survey generation for PR stories
- Round table events
- Broadcast and radio liaison
- Media training
Our Social Media services include the following:
- Social media strategy and integration with PR
- Set up social media accounts
- Social media content
- Social media schedules
- Social media management
- Social media images
- Building up followers/identification of potential followers
- Analysis/reports across all online channels
Contact us today for more information or click here to book a free marketing health check and find out how we could help your business today.
Why not visit our advice section which provides tips and guides on PR and social media.