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Snapshot360 – Horizon Works’ Online Marketing Diagnostic Tool

4 September 2018

Having a strong marketing strategy is key to your organisation’s growth and future success. Possessing clear and succinct marketing tactics can allow you to stand out amongst your competitors and achieve your business goals and objectives.

However, to plan a successful marketing strategy you first need to understand how well your current marketing is performing. You can then successfully gauge what is working (and therefore what you need to do more of) and what is not performing well and subsequently needs to be improved.

That’s why we have created our online marketing diagnostic tool, Snapshot360, designed to do just that and assess your current marketing performance. Through a series of simple and strategic questions covering a multitude of areas, we can assess where your current marketing stands in an easy and efficient way.

We can help you analyse multiple different areas of your marketing performance such as:

– Market focus and direction
– Brand awareness
– Market awareness
– Client experience
– Market implementation

You will answer a different set of questions specific to each area to truly get a detailed report of how each area of your marketing is performing.

Once the test has been completed, you will receive a report that summarises all your current marketing activity along with an overall score of how your marketing is performing.

Once you have received your report we can then offer you advice and guidance depending on the results. This can take shape in multiple different forms such as:

– A one to one review session to go through your results whether this be face to face or over the phone.
– A full audit and health check of your current marketing activity across a wealth of channels.
– A facilitated strategy session to understand the role of marketing in your business.
– A bespoke consultation to review your current performance and provide recommendations.

Your report is yours to keep and can act as a benchmark to base your future marketing activity on. We understand, champion and support innovators in complex industries with marketing that is clear, connected and purposeful. We take our clients on the Horizon Works journey with the Snapshot360 test being the very start of this process. It allows us to gain an understanding of your business and its marketing which we can then base a strategy on. Through our in-depth approach to understanding what our clients do, our multi-talented team of writers, designers and digital experts produce seamless marketing that generates results.

To take our Snapshot360 test, click HERE.

We can help you analyse multiple different areas of your marketing performance such as:

– Market focus and direction
– Brand awareness
– Market awareness
– Client experience
– Market implementation

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