Pitching your marketing to effectively attract investment


Pitching your marketing to effectively attract investment

8th September 2021

Attracting, pitching and securing investment is one of the most challenging aspects of setting up a new business or launching a new product or service. It is a time consuming and complicated process which needs to be well-planned.

You have an excellent product or service and you are excited about launching it… and what the future holds. But you also have a lot to think about, such as your business plan, financial forecasts and a go-to market strategy – all elements an investor will expect to see in the initial stages of your investment journey.

This guide will explain each of the key stages of your investment journey and how marketing can play a pivotal role. It will guide you through the fundamental marketing aspects you need to consider and provide some practical tips on getting it right.

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