Westire’s founders have been pioneering lighting technology since 1982. Headquartered in County Mayo, Ireland, the company is a leader and innovator in the development and manufacture of Fit & Forget™ public, street and area lighting controls, and 7 million of the company’s street lighting solutions have been installed across the world.
The challenge
Westire’s previous website didn’t embody the company’s pioneering approach, or represent the full scale of the company’s lighting control technology. Specific solutions for environments such as airports, housing estates and railways weren’t present. The story of Westire and its impact on the world wasn’t being told.
The website needed a complete overhaul – a rejuvenation that would both reflect Westire’s roots and convey its constantly developing journey as a modern, forward-facing tech company. And that’s where Horizon Works came in.
What we did
The starting point was a rejuvenated visual style for Westire and messaging that conveyed the DNA of the business. Copy was developed specifically for the sectors and environments the company supplies to, and for its work in supporting Smart Cities. Product information was clearly displayed and case studies, highlighting projects across the world, were included on the new website too.
Using our design and development expertise, we created a website that truly reflected Westire in 2026: a company forging ahead with technology for Smart Cities, providing more energy saving solutions for the public and private sectors, and a business at the cutting edge of lighting control manufacturing.
The impact
The website is now supporting Westire’s extensive marketing and business development activities, helping the company educate the market and showcase its solutions. It is fit for a company which is pioneering high quality and high-performance lighting controls that are built to last.