Insights
Check out our industry insights, news, updates, blogs, interviews and tips on all things industrial marketing.
Events
Marketing innovative solutions – opening minds and turning heads!
20 June 2022
Date: 20th July 2022 Venue: 3t Transform Cobalt 13a, 9 Silver Fox Way, Cobalt Business Park Newcastle Upon Tyne, NE27 0QJ Time: 12:00pm - 14:00pm Register HERE The session will cover: Tips on promoting new innovations – the importance of getting the basics right and putting a strategy in place. Embracing new marketing opportunities – using channels and...
Blogs
Top tips on launching a new product
26 May 2022
When you’re launching a new product, you need to consider your marketing approach. It’s critical to its success. You’ve done your homework, you have a great product, but how you launch it into your chosen markets needs careful consideration. Our 8 top tips cover important stages to consider when marketing a...
News
Horizon Works announces Corporate Sponsorship of NOF
26 May 2022
We have further embedded our presence in the energy sector, thanks to a new sponsorship agreement with NOF. We’re delighted to announce that we have become a corporate sponsor of NOF, the UK business development organisation which helps to make connections between businesses in the global energy sector. Through the sponsorship agreement,...
Industry Insights
Q & A with Gemma Brotherton of Komatsu UK
25 May 2022
The Komatsu UK plant based in Birtley, Chester-le-Street, was established in 1985 and manufactures medium-size and large crawler excavators (17 to 70 tonnes). Gemma Brotherton, PR Specialist at Komatsu UK, talks to Horizon Works about the launch of the revolutionary K100 product in 2021… Tell us about Komatsu UK. What’s the...
Events
NEPIC Meet the Members Conference and Expo 2022
22 May 2022
Date: 22nd June 2022 Venue: Wynyard Hall Wynyard, TS22 5NF Time: 9:00am - 4:00pm Register HERE Horizon Works will be exhibiting at this years’ NEPIC Meet the Members Conference and Exhibition. NEPIC’s flagship annual networking event, Meet the Members, will return in 2022. Bursting with sector updates, mentoring and networking opportunities, Meet the Members is attended...
Guides
How to market internationally – supporting export activities and raising profile
27 April 2022
While entering new markets is never easy, marketing in them doesn’t have to be nearly as risky as it might seem at first if you put the right building blocks in place. For companies already overwhelmed by the number of marketing options they have in their home countries, international marketing...