Insights
Check out our industry insights, news, updates, blogs, interviews and tips on all things industrial marketing.
Blogs
Measuring your marketing… and shaping the future
21 February 2022
It is important that when you are setting out your 2022 marketing strategy, you have measured your marketing from the year before. Which activities generated a good response? Did you meet your sales targets? Which tactics generated the most interest? What activities did not work? How well did your campaigns...
Events
Making LinkedIn work for your business
9 February 2022
Date: 9th March 2022 Venue: Make UK Gateshead Office Queens Park Queensway North, Team Valley Trading Estate Gateshead, NE11 0QD Time: 9:00am - 12.00pm Register HERE Horizon Works is delivering this masterclass in partnership with Make UK Defence. Many businesses have LinkedIn Company Pages, but they may not be used to their full potential. There can be vast...
Events
Applying digital marketing tools to help sell your products and services
1 February 2022
Date: 1st March 2022 Venue: The Expanded Metal Company 14 Longhill Industrial Estate, Greatham Street, Hartlepool, TS25 1PR Time: 12:00pm - 14:00pm Register HERE Marketing Lunch and Learn – In Partnership with the Engineering and Manufacturing Network (EMN) Digital marketing extends beyond just having your website and social media platforms in place. It includes animation, video content,...
News
Horizon Works strengthens its industry support – and looks to the future
20 January 2022
Since our launch in 2010, Horizon Works has always been active in the UK’s industry networks and clusters. But throughout the Coronavirus pandemic, we strengthened our relationships with sector organisations and networks, both regionally and nationally. Last year saw Horizon Works become even more deeply embedded into the manufacturing, engineering, energy...
Events
Preparing to Pitch – Market effectively to investors!
17 January 2022
Date: 17th February 2022 Venue: Webinar Time: 10:00am - 1:00pm Register HERE This webinar is in Partnership with the Innovation Supernetwork and British Business Bank. The Preparing to Pitch webinar, led by Jordan Dargue, Head of Access to Finance at Innovation SuperNetwork will help you perfect your pitch to investors. The session will guide you through...
Events
2022 Marketing Trends and Essentials
1 January 2022
Date: 1st February 2022 Venue: Webinar via Zoom Time: 12:00pm - 14:00pm Register HERE Marketing Lunch and Learn – In Partnership with the Engineering and Manufacturing Network (EMN) As you launch into 2022…Are your marketing essentials in place? Do you have a focussed marketing strategy? Are you maximising on marketing trends to bolster your activity? Now...